Paste your anchor texts (one per line) to analyze the distribution.
Anchor Text Distribution is the process of strategically using anchor texts (the clickable words in a hyperlink) across your website and backlinks. It ensures that your anchor texts are natural, relevant, and balanced. A proper anchor text strategy helps search engines understand your page context, improves keyword rankings, and avoids over-optimization penalties.
Search engines like Google use anchor text as a ranking factor. If all your backlinks have the same keyword, it can look spammy and lead to penalties. That’s why natural anchor text distribution is important. By diversifying your anchors with branded terms, generic phrases, partial matches, and naked URLs, you create a healthy backlink profile. This not only boosts SEO performance but also builds trust and authority in your niche.
To get the best results, your link building should include a mix of anchor text variations:
At Nextus, we focus on creating a balanced anchor text strategy that drives long-term growth. Our team analyzes your current backlink profile, identifies risks, and plans a distribution that aligns with Google’s guidelines. Whether you need branded anchors for authority or keyword-rich anchors for higher rankings, we ensure your backlink profile stays safe, natural, and effective.
We don’t just build backlinks; we build strategies. Our SEO experts use data-driven anchor text distribution to help you stay competitive in search results. With ongoing monitoring and adjustments, we make sure your website continues to rank higher without triggering spam signals.